5 Greatest Tips for Call Center Startups
A lot of people who are willing to start their call center ask
me every day about things which they must have before starting call center. so I
have combines few Important points which one must have in their mind before
they start a call center or they are new in this Business, I cannot cover A to Z in a Single Blog but I have tried to
cover all of the basic things Required, Hope you will Find this Blog Helpful.
1.
Experience.
If you think Call Center Business is Profitable and will earn
you more Profits with less capital than yes you are right. But in Call Center
Business thing which matters the most is you experience and Knowledge of Call
Center Industry. Because you will be spending huge amount of money on your
running expenses and you need to know about the costs of everything from daily
to monthly and small to large expenses. These Expenses include VoIP, Data
(Leads) ,Dialer , Salaries , Call Center Equipment (Computers, Head Phones Etc.).
People can cheat on all of these Expenditures if you don’t have basic knowledge
about these things. Its better to check market before purchase of I.T Equipment,
Avoid unnecessary Purchases But always purchase reliable I.T equipment and for
VoIP and Data you need to be extra Careful because even a single 0 to .001 can
end up charging you big each day,
Experience is very important when you are dealing with you
workforce, Agents + Managers. Call Center Industry need Smart people as it is
Nature of work so when you are dealing with smart people than you need to be
smarter than smart. You can easily go back home losing everything if you are
taking call center business as some automatic moneymaking machine.
2.
Campaigns
There are Different types of call Centers like Inbound
& Outbound , Sales & Services etc. Something that is common in all
these call center is the Campaign that they are doing, If you are a company
Providing products and Services and want to increase sale by cold calling or
you want to Provide support to your customers though call center than that
means you have your own campaign and you don’t need to look for another Primary
campaign,
But if want to start a call center to run Campaign of other
companies who outsource their support or telemarketing to call centers than
here comes the problem, Scamming is very easy thing to do in call center
industry when people are looking for campaign by reading post of some random
publisher and try to contact them online sitting in a different country
.Humble advice here for everyone who is looking to start a call center is to
either have personal contacts with companies to get campaign or look for
a trusted campaign provider online and make alot of research about their reputation (Hard to Find).Don’t
trust anyone and don’t rush towards start of any project . First complete all
legal Process to sign Agreement with all terms and conditions according to Law
of the country .Avoid E- Signatures and try to get originally signed Documents.
3.
Team
Workforce/Team is the backbone of any call center, as mentioned
above that you need Smart and active people because of the nature of the job (At
least Mentally). Hire a mix of people both Fresh and Experience people, Don’t Hire
all of experience people because they stay with you for a less period of time
and they will leave you If they get a little better opportunity. Fresh Agents
stay with you for a longer period of time and they are more loyal towards organization.
Your Management must have experience of same industry and
always hire people who have experience of Managerial level posts in Call center
and Avoid bosses as manager. Bosses are people having a boss attitude to
override your decisions and they have owned call center in the past or they
were in outsourcing game of call center.
4.
Data (Leads) for Outbound Campaigns
If you are new to call center industry than you must know that
VoIP and Data are 2 biggest running expenditures of any call centers especially
for outbound campaigns. If you have your own targeted audience and you are
collecting their details by yourself than its good but if you are dialing on
any B 2 C Outbound campaign, especially performance base campaign than you need
large number of data/leads files every day and Automatic dialer will burn these
leads Even More Quickly which means Increase in production as well as expense
of data,
Normally there are a lot of
data vendors available in the market who commit you to deliver
customized data according to your requirements but after years of call center experience
I have learned that they each time you will purchase data from any vendor ,
only thing that is 70 to 80% correct is basic information of customer like Name
,Number ,Address etc. ,and other than
that there are less chances of getting
what you are paying for.
My suggesting is to at least Purchase your Own database, Full
database for 2 of the main Telemarketing Markets USA & UK is available on
cheap price on different websites online which can cost around $1000 to $2000
for over 250Million USA Leads but if you purchase it from any data Vendor ,Than
they may charge you 0.01 Cent to 0.015
Cent per Lead. May not be able to use that database for all of your campaigns
but surely there are a lot of filters available in these databases which you
can use to get customized data according to your campaign,
5.
Capital
Call Center Setup only Require I.T equipment, Building, Workstations
etc. which are comparatively cheaper than they expected outputs of this
Business and it’s a onetime cost. Main Cost of this Business is its Running
cost which includes Data, VoIP, Salaries and Utilities.
Most of the call Centers eventually fail because they spend
all of their capital on initial setup and they do not keep required amount of
money for running expenses, Call center Business require a lot of patience as
Owner and Training for the staff to get
desired outputs which takes time and you results can take few months initially before
you get payouts of your work ,and if payment cycle of your campaign is net 30 or even net 15 than
you better keep some money in you account to Pay running expense of your
business .
Hope all these Information will help you to Setup and grow
your call center Business successfully,
Comment below if you want know anything else about call center
and I will try my level best to provide you that information
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